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Tussle Digital

Digital marketing programs designed for growth

Tussle Digital programs are outcome-based engagements delivered in a fixed timeframe with defined deliverables. Five programs cover PPC audits, CRM automation, Shopify growth, website performance and marketing analytics. This page explains how programs work and who they suit, so teams know what is delivered and when.

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Our programs are designed to deliver clarity, speed and accountability. Each program is outcome-based, delivered within a fixed timeframe and built around clearly defined deliverables that align to real business goals.

Rather than open-ended engagements, our programs solve specific problems quickly and effectively. Your team knows what is being delivered, when it will be completed and how success will be measured.

How do Tussle Digital programs work?

01. Outcome-led delivery

Every program begins with a clearly defined objective and success criteria. We focus on tangible improvements such as performance uplift, cleaner data or better visibility across teams.

  • Clear definition of success from day one
  • Practical, measurable outcomes
  • Solutions aligned to commercial priorities

02. Fixed timelines and scope

Each program runs over a set timeframe with an agreed scope. Teams move quickly without long-term commitments or scope creep.

  • Predictable delivery timelines
  • No surprises on scope or effort
  • Faster time to value

03. Documented deliverables

We provide clear documentation, dashboards and recommendations that your team can use immediately or scale internally.

  • Playbooks and implementation documentation
  • Dashboards, templates or system configurations
  • Prioritised next-step recommendations

04. Platform-aligned execution

Programs are delivered using the platforms your teams already rely on, including HubSpot, Microsoft Dynamics 365, Shopify and GA4.

  • CRM and marketing automation platforms
  • eCommerce and website platforms
  • Analytics and reporting tools

Why choose a program?

Our programs are designed for teams that need momentum without long-term commitments.

  • Faster impact than traditional retainers
  • Predictable scope, cost and timelines
  • Designed for busy, in-house teams
  • Built to deliver immediate and long-term value

Which programs does Tussle Digital offer?

ProgramDuration
PPC Audit & Scale Plan2 weeks
CRM Automation Sprint90 days
Shopify Growth Sprint60 days
Website Performance Sprint30-45 days
Marketing Analytics Foundations30 days

See pricing for what each program includes and what you receive.

PPC Audit & Scale Plan (2 weeks)

This program identifies inefficiencies in paid media accounts and provides a clear roadmap for profitable scaling. We analyse structure, tracking and performance to uncover wasted spend and missed opportunities, then define a practical plan for improvement.

What we cover:

  • Account structure, targeting and bidding review
  • Conversion tracking and attribution validation
  • Identification of budget waste and inefficiencies
  • Scalable campaign and creative frameworks

CRM Automation Sprint (90 days)

This sprint aligns marketing, sales and revenue operations through structured lifecycle automation. We design and implement journeys, scoring and dashboards that reduce manual work and improve lead quality and pipeline visibility.

What we deliver:

  • Customer lifecycle and funnel mapping
  • Lead scoring, routing and automation
  • Sales and revenue dashboards
  • Workflow implementation in HubSpot or Dynamics 365

Shopify Growth Sprint (60 days)

This program accelerates eCommerce performance through focused experimentation, optimisation and lifecycle alignment. We prioritise changes that directly affect conversion rates, average order value and customer retention.

What we deliver:

  • CRO (conversion rate optimisation) experiments across key templates and pages
  • Reusable Shopify components and layouts
  • Lifecycle flows aligned with paid media and email
  • Improved merchandising and user journeys

Website Performance Sprint (30-45 days)

This sprint improves speed, usability and reliability across your website and landing pages. We focus on technical performance and user experience so your site supports acquisition and conversion goals.

What we deliver:

  • Core Web Vitals audit and improvements
  • UX pattern and layout optimisation
  • Modular landing page system
  • Tracking and analytics quality assurance

Marketing Analytics Foundations (30 days)

This program establishes a trusted analytics framework so teams can make confident, data-driven decisions. We focus on accuracy, governance and clarity, so everyone works from the same source of truth.

What we deliver:

  • GA4 configuration and event tracking
  • Looker Studio dashboards
  • KPI definitions and governance standards
  • Source-of-truth reporting framework

Ready to start a program?

If you need clarity, performance improvements or a rapid reset across marketing, CRM or eCommerce, our programs are built to deliver results, fast. Start a program or get a proposal.

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Questions we get asked

What is a Tussle Digital program?

A program is an outcome-based engagement delivered within a fixed timeframe, with an agreed scope and clearly defined deliverables. It solves a specific problem quickly, without the long-term commitment of an open-ended engagement, and gives your team clear documentation, dashboards and recommendations.

Which programs does Tussle Digital offer?

We offer five programs: PPC Audit & Scale Plan (2 weeks), CRM Automation Sprint (90 days), Shopify Growth Sprint (60 days), Website Performance Sprint (30-45 days) and Marketing Analytics Foundations (30 days). Each focuses on a specific area of marketing, CRM, eCommerce or analytics.

Why choose a program instead of a retainer?

Programs suit teams that need momentum without long-term commitments. They offer faster impact than traditional retainers, predictable scope, cost and timelines, and are designed for busy in-house teams. Retainers suit teams ready to compound gains through continuous optimisation over time.

Which platforms do Tussle Digital programs use?

Programs are delivered on the platforms your teams already rely on, including HubSpot, Microsoft Dynamics 365, Shopify and GA4. They span CRM and marketing automation platforms, eCommerce and website platforms, and analytics and reporting tools, so your team can use the outputs immediately without changing systems.

What do I receive at the end of a program?

You receive clear documentation, dashboards and recommendations your team can use immediately or scale internally. That includes playbooks and implementation documentation, dashboards, templates or system configurations, and prioritised next-step recommendations. Exact deliverables vary by program and are defined before the work starts.

Ready to start a program?

Book a free strategy callSend an enquiry

Tell us where you need clarity or a reset and we will recommend a program.